A Hull-based environmental charity has given its promotional literature a facelift in a bid to raise its profile across the Humber region.
Environmental Management Systems (EMS) – a registered charity based on Preston Road Village Centre, east Hull – embarked on the exciting marketing project to increase awareness of the range of the services it offers.
EMS appointed Hull agency Mercury Design and Marketing Ltd, following a rigorous tendering process, to develop a new brand, a promotional video, an environmentally-friendly brochure and an updated website.
The new material is intended to appeal to a variety of target audiences including members of the community through to key stakeholders in local governments across the sub-region. The literature reinforces the message that EMS is driving environmental change within local communities, illustrating the positive impact the charity has had on local people.
The promotional video brings the charity’s current and future projects to life, giving a creative and visual understanding of the services and benefits EMS provides to communities and businesses.
Jan Boyd, chief executive, says the main focus of EMS is to work closely with local communities to meet the aims of the charity.
“We are looking to protect and nurture the environment but still deliver an effective, cost-efficient service by working conscientiously with our clients, partners and community groups,” she said.
“The aim of the new eco-brochure, promotional video and website is to raise the profile of the good work we are doing so that we can further expand our service offering across the Humber region.”